Drogal is kicking off a major promotional campaign that turns everyday shopping into a chance to score big prizes. The 'Chute da Sorte' promotion, which runs from May 4 through July 3, 2026, invites customers to participate in an interactive game where they can instantly discover if they've won a valuable voucher.
The mechanics are designed to be straightforward and engaging. For every R$70 spent on eligible non-pharmaceutical products in a single purchase, customers earn one chance to play the instant-win game. To participate, shoppers simply need to provide their CPF (Brazilian tax ID) at the time of purchase. The earned game tokens will then become available on the campaign's official website within 24 hours.
Participants can boost their winning odds by purchasing products from designated 'accelerator brands.' Adding one of these items to a qualifying cart grants an extra chance to play. However, the promotion limits this bonus to a single extra opportunity per receipt, regardless of how many accelerator brand products are purchased.
The prize pool is substantial, featuring a total of 3,128 vouchers. The top tier includes eight vouchers worth R$500 each, followed by 120 vouchers valued at R$100. The bulk of the prizes consist of 3,000 vouchers worth R$50. Winners receive their prizes via email or directly in their online profile, in the form of a QR code for physical stores or a code for the Drogal website. These vouchers cannot be exchanged for cash.
Once registered on the campaign site, players can click 'Jogar agora' (Play now) to take their virtual kick. The result is revealed instantly: a 'GOL!' message indicates a win, while 'BOLA FORA!' means better luck next time. A player can win multiple times throughout the promotion period, provided they have available game chances.
There are important rules to note. The promotion is open to individual Brazilian residents over 18 with a valid CPF; Drogal employees and businesses are excluded. Participation is capped at three receipts per CPF per day, with additional receipts on the same day being disqualified. Certain product categories are not eligible, including medications, infant formulas, bottles, pacifiers, alcoholic beverages over 13° GL, tobacco, firearms, and fireworks.
Customers are strongly advised to keep their original purchase receipts, as Drogal may request them for prize validation. Failure to present the required documentation could lead to disqualification. All details, including the full list of accelerator brands and the official rules, are available on the promotion's website.
Based on reporting from g1.
