In a major announcement that bridges the worlds of mixed martial arts and professional boxing, UFC President Dana White has confirmed his role as the promoter for the highly anticipated bout between British heavyweight icons Tyson Fury and Anthony Joshua. The fight is currently slated to take place in the autumn of 2026.
White made the revelation while discussing what he described as the busiest year of his career. His focus is now squarely on building his new boxing promotion, Zuffa Boxing, which aims to sign top talent and organize high-profile fights under traditional boxing rules. This venture represents a significant expansion of his promotional activities beyond the UFC octagon.
A key component of this expansion is a newly finalized broadcast partnership with Sky in the United Kingdom. This deal will ensure that major fights organized by Zuffa Boxing, including the Fury-Joshua showdown, will be broadcast to a massive audience on one of the UK's leading sports networks. The agreement provides a crucial platform for the new promotion's launch.
The matchup between Tyson Fury and Anthony Joshua is one of the most lucrative and long-discussed fights in modern heavyweight boxing. Both fighters are former world champions with massive followings, and their clash has been a topic of speculation for years. Securing a promoter of White's stature and business acumen adds a new layer of credibility and organizational muscle to the event.
White's involvement signals a serious intent to deliver a blockbuster event. His experience in promoting some of the biggest fights in UFC history, including those featuring Conor McGregor, suggests he will bring a similar level of spectacle and marketing savvy to the boxing ring. The fall 2026 timeline allows for a substantial promotional campaign.
This move also highlights the growing convergence between MMA and boxing promotions. By leveraging his existing infrastructure and media relationships, White is positioning Zuffa Boxing as a major new player in the sport. The Fury vs. Joshua fight will serve as the flagship event to announce the promotion's arrival on the global stage.
Based on reporting from Чемпионат.com.